“I am a Product Designer with hands-on experience in Humanising physical and digital interactions for complex technologies”
Work Experience
Atlassian
Senior Designer, Aug 2020 (Current)
Key roles and Responsibility :
My triad is responsible for designing an experience around pricing and packaging of apps in Atlassian Marketplace.
Designed and successfully launched app pricing experiences for higher usage tiers to bring down the cost of almost 350 cloud apps and ease cloud migrations for end customers. Design Voice concepts and interaction paradigm for various device form factors (eg. Watch, Mobile).
Created promotion tools to enable pricing flexibility for Marketplace partners and end customers.
Conducted large marketplace partner interviews to map partner journey in Marketplace
Samsung Research and Development Institute, Bangalore
Chief Designer, May 2014 - Aug 2020 (6 years)
Key roles and Responsibility :
Conceptualize and create key-screens for various future scenarios and current requirements
Design Voice concepts and interaction paradigm for various device form factors (eg. Watch, Mobile).
Owned end to end on-time project delivery and quality. (STMS, PLMs, UI Guides, etc.)
Worked closely with S/W Engineering teams, QA teams, and Product Management teams across the globe to create UX for AI mobile application
Made sure communication between various stakeholders is aligned at different critical points of the project timeline.
Organize UX Workshops, Ideations sessions, and Design sprints for various internal R&D activities
Part of Hiring team during campus recruitment drives in Top Design universities
Providing design briefs and Mentoring design interns
Projects :
Bixby Automation -One-stop life automation solution.
Bixby Hands-Eye Free Experience - Rethinking conversations and defining Design principles for Virtual Assistants for a complete Hands and Eyes free Experience. This is also an ongoing project.
Voice Experience for form factors other than Mobile- (Watch, Hearables, Speaker, etc. ) Bixby on Watch: Project to voice enables Samsung Galaxy Watch / Active 1, 2 devices. My role primarily was to have a complete understanding of Bixby and translate the same to Tizen based Watch OS. Defined high-level interaction paradigms. Aligned global design counterparts and successfully commercialized ideas to design. Took end to end ownership for Bixby On-boarding experience to increase Bixby watch activation.
Bixby Capsules Design Guide (Voice Enabling Apps/services for Bixby Developers). Involved in the early concept and content creation for the Bixby developers portal. The challenge was to successfully communicate Bixby capabilities and put together methods to quickly voice-enable any service using the Bixby platform across multiple devices. This work involved constant collaboration with Global design teams( San Jose, Seoul).
Bixby Beyond (Evolution, Humanising Intelligent assistant) Experimental pet project of mine to push limits of Intelligent assistant and explore future directions, new research avenues and spark innovations across multiple stakeholders (PM, Dev, UX)
Bixby 1.0 (Multi-modal input experience) The project started as a study to understand the perception of Voice interfaces in India and to design a virtual agent. I primarily contributed to designing research methodology. Translated the research insights into meaningful concepts by working with multiple stakeholders in South Korea(HQ). Based on our research findings we shifted our focus to the text-centric virtual agent. I conceptualized and developed design principles for typing interface. Selected features were handpicked and directly integrated with Bixby 1.0 interface.
Social Robot: Conceptualisation and Experience design for a social - companion bot. This is a Samsung internal project to design a social robot with personality and form. This bot can provide companionship and connect smartly with various IOT products at home. I translated key research insights for creating unique unboxing experiences, Identified key hero scenarios, made a framework for building familiarity and trust over time. For this project, there were constant sync ups and remote meetings between the Seoul Design team and my team.
In-Car User Experience: Designing Samsung Car mode Samsung ‘Car Mode’ is designed to provide user assistance while driving without any distractions using Samsung smartphones. I was involved in earlier design and conceptualization of the interaction paradigm.
App/feature design for Mass Market Phones: Understood Indian mass-market consumers and conceptualized various feature/App concepts (for Tizen Z1 and Tizen Z3 devices). Worked on the commercial development of the ‘Special days’ feature. Learned how to scale and translate ideas to reality under various constraints like hardware, diversity in language and culture, etc. During this project complete ownership was with our team based in India with minimal moderation from the Seoul Design team.
National Institute of Design, Ahmedabad
Visiting Faculty, Jan 2014, Jan 2015
Conducted ‘Technical studies 2’ course for Under Graduate Product and Exhibition design students (UG batch of 2017, 2016), at National Institute of Design, Ahmedabad. The course was to introduce them to electronics and educate students to narrate stories by experience prototyping.
Setup Basic Physical-computing Lab at National Institute of Design to facilitate awareness and increase participation of students to use Arduino, Processing, Raspberry Pi, etc. to make experience prototypes
Facilitated workshop for Unbox festival
Honeywell Technology Solutions, Bangalore
Product Design Intern, Jul 2013, Jan 2014 (Design of Smart Wearables Device for scanning and mobility- Masters Graduation Project).
Worked with Honeywell Scanning and Mobility (HSM) to frame design brief and plan Research methodology for the project
Conducted field research in multiple phases across different distribution centers and translated them into insights
Conceptualized many ideas and detailed one concept for product development based on review session with the Global Design team
Education
2014 Dec | Masters in Design, Product Design: National Institute of Design, Ahmedabad, India
2011 May | B. Tech Mechatronics: SASTRA University, Thanjavur, Tamil Nadu
2007 Mar | 12th Board | 91.91 %: Shri Sharada Bala Mandir Boys Matriculation Higher Secondary School, Salem, Tamil Nadu
2005 Mar | 10th Board | 90.27 % - Bala Bharathi Matriculation Higher Secondary School, Tamil Nadu, Salem
Awards and Appreciations
Samsung Citizen Award - SRI-B Recognition for Achievements beyond functional scope towards process improvements (May 2019)
Mobile Developer conference - Idea/Patent “Interface for connectivity” featured and presented under best Patent category during the year 2016 to 2017
Employee of the Month Award - SRI-B Recognition for performance and hard work during the month of Feb 15 and Mar 16.
Ignite Design Contest 2013 - Orb under ‘Age-Friendly Kitchen appliances category ’ won first prize (Contest conducted by Tata Elxi)
International Ignite Diabetes Challenge - Concept for Next-generation Insulin delivery system won first prize.(sponsored by Sanofi)
Patents & Publications
Methods and systems for managing inter-device connectivity Patent Pending (WI-201905-034-1-IN0 SIPMS)
Contextual recommendation (US20190340202A1)- A system that can analyze semantics, domain of the intents from keywords and provide recommendations at different stages of the user journey to get things done.
Methods and systems for managing inter-device connectivity (US20170311368A1): A smart and intelligent way to manage multiple devices in a connected environment
Method of performing one or more operations based on a gesture (US10209882B2) :Set of new gestures and interaction methods to perform on curved/ Bezel screen devices
Hear me Run- Exploring user performance and behaviour through Interactive Sonfication: an interaction design project done to experimentally verify, if a sound based feedback mapped to specific human action, could naturally and intuitively influence/shape human behaviour
11th Asia Pacific conference on Computer Human Interaction (APCHI) 2013, Poster and Demo.
Academic Projects
Experience Design | Krystalin, Future Insulin Delivery system for Sanofi
Product Design | Orb, LPG Gas knob automation for Indian kitchen for Tata Elxi
Interaction Design - Redesigning Public information outlet for Schools and Colleges
Product Design | 3D scanner using low-cost Depth Camera for anthropometric data collection
Interaction Design | Sound-based Human Gait correction in treadmills with skeletal tracking
System Design| Digital Inclusion - Maternal healthcare.
Product Development | Haptic glove for Industrial Welding - conceptualized, Designed, and fabricated unique Haptic HID to provide increased accessibility using a force feedback system
Design Methods and Skills
Design - Scenario-boarding, Wire-frames, and mockups, Rapid prototyping, Strategy and Vision presentation, User flows, Brainstorming techniques, Task analysis, Persona hypothesis. Affinity mapping, Concept sketches,
Design tools - Paper & Pencil, Figma, Framer, Photoshop CC, Illustrator CC, InDesign CC, Premiere Pro CC, After Effects CC, Sketch for Mac, Pixate, Adobe XD, Pure Data, Arduino, Processing, Microsoft Office Suite, Keynote, JIRA, Youtrack
Personal info
Date of Birth: 30/10/1989
Languages: English, Tamil (Native), Hindi
Contact: arjunrky@gmail.com | +65 88306042 | Whatsapp +91 95916 44474